Google Ads to help you attract more customers starting at €389/month.

The cost of Google Ads primarily depends on the industry and competition. The more competitors are interested in appearing in the top paid positions, the higher the price will be. The cost per click (CPC) for e-shops in Google’s search network typically ranges from €0.1 to €0.4. In highly competitive industries, such as insurance, the CPC can reach up to €2. Google does not charge for ad impressions, only when someone clicks on your ad (PPC – pay per click). If your ad is displayed but the user decides to click on a different one that catches their interest, you don’t pay anything.

Millions of users turn to Google every day to find answers to their questions, solve problems, or purchase products they need. With Google Ads, you can showcase your products and services to users who are actively searching for them. Google Ads is the most effective way to attract users who are already interested in what you offer to your website or e-shop. What’s even more interesting? You only pay when someone clicks on your ad. If your ad is displayed in search results but the user doesn’t click on it, you don’t pay anything.

All settings, ad campaigns, keywords, ad texts, and codes will remain accessible even after our collaboration ends. You are the exclusive owner of your ad accounts, and all changes we make will be available to you.

We work with clients on a month-to-month basis, which means there are no long-term contracts. You pay only for the services provided during each month. Most of our clients work with us long-term, typically for six months or more. After our collaboration ends, all the settings, conversion actions, and campaigns will remain in your Google Ads account, so you’ll have full access to everything we’ve set up.

Phase I – Setup

1. Client Consultation – We discuss your business goals and objectives to understand your specific needs.
2. Product and Service Analysis – We review your product or service portfolio to determine key areas for optimization.
3. Account Setup – We assist in setting up necessary accounts (Google Ads, Google Analytics, Merchant Center) and implementing tracking codes.
4. Conversion Tracking Setup – We ensure flawless conversion tracking to capture valuable data.
5. Keyword Research – We perform an in-depth analysis of relevant keywords for your business.
6. Negative Keyword List Creation – We create a list of negative keywords to prevent irrelevant clicks.
7. Campaign Structure Design – We plan and propose the most efficient campaign structure and ad groups.
8. Bid Strategy Selection – We choose the best bidding strategy based on your margins and goals.
9. Pre-launch Consultation – We review the setup with you and make any necessary adjustments before launching.

Phase II – Optimization

1. Campaign Optimization – We continually optimize your campaigns to enhance performance.
2. Mobile Bid Adjustments – We fine-tune bids for mobile devices to maximize reach and conversions.
3. Remarketing Adjustments – We adjust bids for remarketing audiences and interest-based groups.
4. Ad Copy Testing – We test different ad copy versions to improve click-through rates and engagement.
5. Keyword Match Type Adjustments – We refine keyword match types to improve ad targeting.
6. Quality Score Monitoring – We regularly monitor and optimize your keyword quality score for cost efficiency and better ad placement.
7. Ad Text Optimization – We fine-tune ad copy to achieve the highest possible quality score and performance.
8. Comprehensive Account Adjustments – We make overall account improvements to maximize ROI.
9. Reporting and Consultation – We provide regular performance reports and offer consultation for the next steps.

Based on our experience, we can identify and recommend the best type of Google Ads campaign to achieve your goals. Our focus is always on minimizing the cost per new order while protecting you from unprofitable advertising spend. Don’t hesitate to reach out if you’re unsure which type of ad would best support your business.